First Impressions: Your Website
Business Presentation extends to your website
You just delivered an awesome business presentation. You leave the conference room feeling elated and very confident that they will use your services/products and you have generated a great sale.
You wait a few days a follow up since you have not heard from the business. You are told that they decided to go with a different company.
What Happened?
It is very common for companies to do Internet Research before completing the buying decision. What are businesses finding out about you and/or your business? Are they finding a professional website and a professional Internet presence?
Internet Presence Matters!
Make sure that your Website matches the message you are conveying in your business presentation – people do look. If you have a website that is:
- Not Functional
- Not Organized
- Not Branded
- Not a good representation of your Products/Services
- Not easy to use or understand
- Not able to be found
- Does not exist
…then you are in trouble. Your website is an extension of your business. Make sure it gives a consistent impression to the message you are delivering in person. It should back up your business presentation. When the decision makes come a calling make sure they are getting the right impression – this will make it easier to close the sale.
This article by:
Dotty helps business owners with both their Websites and Marketing Online. She is the local expert for establishing a Web Presence and getting your Marketing Message out on the Internet. You can learn more from her websites:
Web Design
Online Marketing Training
Stage Fright
How many of you get nervous when you speak in front of a group?
The best way to manage stage fright is to understand it. Stage fright results when a presenter develops a fear of negative evaluation.
Stage Fright Cycle – Stage fright doesn’t flip on like a switch. It starts with your thoughts and then grows the more you think about it.
Stage Fright occurs in four stages.
- Initial Predictions – We make predictions about everything we are about to do. Whenever Continue reading
A Boring Opening Signals A Boring Presentation
Our brains are hardwired to pay attention to novelty and surprise.
Don’t start you presentation by immediately telegraphing that the rest of your presentation will be traditional, predictable and tedious. Although many openings are polite and gracious, they most often lack specific details, they use standard phrases we’ve heard many times before, and what is missing is the speaker’s personal insight or perspective. They do little to engage the listener. They represent the opposite of novelty and surprise. And none of them are driven by a singular objective.
A boring opening signals a boring presentation.
From the book “Own the Room” by David Booth
